Franchisees

IBMC will utilize the Franchising concept to aggressively develop distribution channels for its licensed brands in China. Franchise based operations is the fastest growing phenomenon in China currently, the reason being;

Chinese people by nature are very entrepreneurial and prefer to be in business for themselves over being employed.

Franchise operations require minimal planning & management skills on part of the Franchisee. As the entire concept, business model, store merchandise, fashion designs, legal advice and estimated returns on investment are provided to them.

Economy of scale due to larger procurement of locally manufactured merchandise for a large number of stores ensures that the Franchise stores enjoy lower costs, competitive advantage, access to brand promotions ensure profitability at an early stage.

Franchisees are also provided training both at the management & staff level to ensure that the best business practices, such as customer service, proper inventory control, store display and sales strategies are employed thereby providing a higher probability of success. IBMC shall provide franchisee’s a cutting edge mobile phone with built in Point of Sale systems to track sales, merchandise stocks, high selling item trends and many other functions.